Jenny Ocón - Executive Director
Jenny Ocón became Executive Director of PSP in 2007, after serving as PSP's Director of Program and Training since 2005. She oversees the organization and is involved in training, dissemination and advocacy efforts locally and nationally to integrate family support and leadership into systems that serve families. Prior to PSP, Jenny was Community Programs Director at the Children's Network of Solano County, overseeing a network of family resource centers and coordinating efforts to develop/expand community-based programs that integrated services and blended funding. She has provided training and technical assistance on parent engagement/leadership and development/assessment of family support programs. Jenny also brings community organizing and policy advocacy experience through prior work with regional and statewide immigrant-rights organizations in CA. Jenny holds a Master's Degree in Social Work from Washington University in St. Louis.

Ethel Seiderman, Founder
Ethel Seiderman is the co-Founder of PSP, Inc. Ms. Seiderman was the Executive Director until November 2007 and was engaged in training, replication, dissemination and advocacy efforts to integrate family support principles and practices into systems serving children and families throughout the United States. She is the recipient of numerous awards and honors, including the Senator Barbara Boxer’s sponsored "Women Making History" award and the Marin County "Women’s Hall of Fame" award. Ethel holds a Masters of Arts Degree. Lifetime California Teaching Credential in "Early Childhood Education" and lifetime Credential as California Community College Instructor.

Bill Jordan, MPA, Director of Finance
Bill Jordan comes to PSP from New York where he was the Associate Director of Operations for Queens Children's Psychiatric Center. He has extensive experience in project and fiscal management, grant writing and leadership development. Bill did his graduate work in California and additional two-year post-graduate work at Cornell University and New York Rockefeller Institute of Government in Management Development. Bill brings strong fiscal and administrative skills to the organization.

Amy Griffin-Vieira, Project Manager
Amy Griffin-Vieira is a Project Manager for PSP, managing Parent Leadership, Raising A Reader and Family Engagement and Leadership programs. She provides training to parents and staff to increase parent engagement and leadership at early childhood programs and school sites. Amy joins PSP from Miami-Dade County Public Schools, where she taught third grade through the Miami Teaching Fellows Program. Prior to the elementary classroom, she worked at Agenda for Children Tomorrow in New York City with parent advocates, developing parent resource centers to connect families to each other and their communities. She has also taught in early childhood settings, has implemented Raising A Reader as an early educator, and has a strong background advocating for social justice issues. Amy holds a Bachelor's of Art in Sociology from City University of New York Hunter College. She is currently pursuing her Master’s Degree in Social Work.

Lorena Garcia, Project Manager
Lorena provides project management for specific Parent Services Project early childhood projects and training initiatives at local, regional and national levels. She has been an educator since 1989. She is bilingual, a native from Chile. She has worked with many families and diverse communities as a literacy specialist, content specialist and as a parent educator for the San Francisco Unified School District's (SFUSD) Mission District Even Start Family Literacy Program. She earned a Masters degree in Bilingual Education from the University of New Mexico. Lorena is passionate about working with families - developing and implementing literacy practices, and creating opportunities for family engagement within education settings. She has completed work towards her dissertation at the University of San Francisco in the International Multicultural Education program.

Florencia Parada, Community Outreach Coordinator
Florencia Parada has been involved with PSP and the community for the past 5 years joining the PSP team in the Mentores Project as a Mentora. Florencia also works for Fairfax-San Anselmo Children's Center (FSACC) as a Family Advocate and Parent Services Coordinator. She was awarded the "2005 Volunteer of the year" for the FSACC and she continues to build strong relationships to provide classes, outings and multiple types of support for parents and families in the community. Florencia is from El Salvador, San Salvador and holds a degree in Communication from UCA in El Salvador.

William Enriquez, Community Mentor
William provides information, referrals and outreach services to families served through PSP’s Mentores Project. Prior to joining PSP, William was the School Linked Services Case Coordinator for Olive School in Novato. He provided social services and educational support to the students and families of the school and made referrals to outside organizations if the families needed additional support. William also has experience in literacy outreach and teaching English classes for adults. William holds a Bachelors Degree in Child and Adolescent Development, with a concentration in child research and policy from San Francisco State University and an Associates degree in Speech Communication.

César López, Office Manager
César López is the Office Manager for Parent Services Project. He is responsible for managing all aspects of office organization, productivity, and also provides administrative support to the Executive Director. Prior to joining PSP Cesar worked in the private sector and he brings a wealth of knowledge in business management, marketing, and computer support. He holds an Associate of Arts in Business Administration, as well as a Bachelors of Sciences in Business Administration, is bilingual in Spanish and English, and fluent in Italian.